INTRO
I am a senior design creative, disruptor, thinker, and business professional with 20+ years of experience in print design, brand design, packaging design, art direction, web design, social media design, a great listener, and a cool guy to be around. I have experience in agency, fast-paced, and ever-changing environments. Self-disciplined, managed multiple projects simultaneously, excellent communicator able to work well with teams and studios, or as the sole designer. My creativity transfers well into all places and spaces.
THE JOURNEY...
The AMES Companies, Inc.
Senior Designer
Atlanta, GA / Orlando, FL
February 2018 - Present
• Worked with and on various brands for The AMES Companies, Inc.
AMES, True Temper, Razor-Back, Craftsman, and Southern Patio.
• Developed customer logos, packaging, infographics, catalogs, trade show
graphics, POP/POS marketing collateral, web design collateral,
video editing, etc.
• Collaborated with various brand managers to create impactful designs.
• Prepared files for print production, accurate color reproduction,
and print specifications.
• Photo retouching and editing to enhance visual impact.
• Developed strong relationships with brands clients.
The Home Depot
Packaging Brand Designer
Atlanta, GA
July 2017 - December 2017
• Developed packaging brands for HDC, Defiant, and Powercare.
• Collaborated with the creative team to develop and execute
visual concepts for various brand packaging.
• Assisted in the creation of designs for Digital and Social
Media platforms.
Hartsfield-Jackson Atlanta International Airport
Art Director + Designer
Atlanta, GA
March 2017 - July 2017
• Worked independently with marketing and creative managers to develop and
execute design print deliverables for the GreeningATL Campaign.
• Participated in brainstorming sessions and provided creative input for
campaign ideas and strategies.
• Worked with marketing and creative managers to ensure cohesive branding
messaging, meeting all deadlines, and client requirements.
Morehouse School of Medicine
Designer
Atlanta, GA
January 2016 - March 2017
• Design and produced Marketing materials, including brochures, flyers,
and advertisements.
• Collaborated with department heads to understand their design needs
and translate them into visually compelling solutions.
• Managed project timelines with department heads to deliver projects
on time, and within budget.
Ranstad Technologies / YP
Lead Designer
Tucker, GA
July 2013 - December 2015
• Create and design of all Direct Mail, Telesales, and special
design projects in house for the White Glove Division.
• Design presentations and decks for other departments / divisions.
• Help implement new design/ideas/ for new Direct Mail strategies.
Independent Contractor
Designer
Norcross, GA
January 2010 - June 2013
- Mohawk Industries
Designer / Dalton, GA
Design e-billboards/advertisements.
- Paradies Lagadere
Designer / Atlanta, GA
Catalog / Publication Design.
- Red House, USA
Designer / Alpharetta, GA
Design/edit print marketing deliverables for Gilbarco,
client of Red House, USA.
- Henderson Shapiro & Peck
Designer / Roswell, GA
Design print marketing deliverables for various clients of HSP.
- HD Supply
Production Designer / Norcross, GA
Production Designer for HD Supply Annual Catalog.
KREATIVENATIVES, LLC. Marketing & Design Agency
Creative Director
Norcross, GA
July 2004 - December 2009
Head of the newly established creative team, consisting of graphic and web designers and developers. Responsible for establishing overall creative team direction and strategy, as well as coordinating with business development team to promote these services to our clients. Media Kits, Brochures, Catalogs, Proposals, Presentations, Visual Aids, Consumer & Audio Visual Packaging, Logo / Identity Branding, Art Direction
for Web Design and Development.
Photographed commercial products for e-commerce as well as business personnel and buildings for both web and print mediums. Administered print campaigns on clients’ behalf, set measurable goals, and tracked trends and metrics in web Analytics. Regularly met with clients to review project goals and to create proposals for future developments, researching their fields for web design and development.
FLETCHER MARTIN Advertising Agency
Studio Designer
Atlanta, GA
October 1999 - May 2004
Worked closely with art directors, account executives, copy writers, publicists & production artists while directly reporting to the creative director. Applying design comps to functionality, exhibited excellent communication skills, self-motivation and technical expertise.
Managed design for a mix of print for Arby’s, Mrs. Winner’s Chicken & Biscuits, Lee’s Famous Recipe, Precept Golf, Piccadilly, Cellular South, PSC Wireless, Georgia State Robinson, College and the NBAF (National Black Arts Festival), POP/POS Material, Annual Reports, Brochures, Logo / Identity Branding, and Media Kits.
Talent scout for artists and musicians, co-producer, and graphic designer for Mrs. Winner’s Chicken & Biscuits new creative ad campaign and radio
spot commercials recorded in Nassau, Bahamas.
THE KNOWLEDGE
Miami Ad School Atlanta @ Portfolio Center
Visual Communications/Graphic Design
Portfolio Diploma / Design Program
1996-1998
Norfolk State University
Fine Arts/Graphic Design
BA in Fine Arts
1990-1995
THE TECHNIQUES
• Proficient in Adobe Creative Suite (InDesign, Illustrator, Photoshop)
• Strong understanding of design principles and typography
• Knowledge of branding and marketing strategies
• Ability to work under tight deadlines, and manage multiple
projects simultaneously
• Familiarity with web design, UI/UX principles
• Minimal experience, but learning in progress, with video editing
and motion graphics software, After Effects and Premiere Pro
THE ATTRIBUTES
• Confidence
• Dedication
• Accountable
• Organized
• Attentiveness
THE ESSENTIALS
• Music
• Documentaries
• Travel / Excursions
• Literature
• Photography
References available upon request.